Food Strategy Associates are pleased to have provided buy-side operational due diligence to Damier Group on the successful acquisition of sanotact GmbH, a leading German vitamins, minerals and supplements business, alongside co-investor Avista Healthcare Partners. Our work involved a deep dive into sanotact’s operations to identify and quantify operational value creation opportunities.
sanotact is a heritage business founded in 1951 and headquartered in Münster, Germany, specialising in the development, manufacturing and commercialisation of vitamins, minerals and supplements. The company combines a contract manufacturing platform with a portfolio of branded products led by its established sanotact® brand, serving leading drugstore and distribution customers across 80 international markets.
Damier Group is the Belgium-based family office specialising in investing in and building out European platforms that anticipate long-term consumer health and self-care trends. The acquisition alongside Avista Healthcare Partners, a leading New York-based healthcare-focused private equity firm, marks a notable step for the Damier–Avista partnership into the nutraceutical and food supplement space, building on their established track record in consumer healthcare and pharma-adjacent platforms.
Henri Vermeersch, Investment Director at Damier Group shared
“When we engaged FSA for operational due diligence on the sanotact acquisition, we needed a team that could move fast, go deep, and give us real conviction on a complex manufacturing business. Their pragmatic, no-nonsense approach cut through quickly, giving us a grounded view of what value creation was genuinely achievable rather than theoretical. FSA kept pace with the transaction timeline without compromising on quality, and their findings gave us the confidence to move forward with conviction.”
Congratulations to the sanotact, Damier and Avista teams on an exciting milestone!
Notes to Editors
Food Strategy Associates is a leading European strategy consultancy focused exclusively on the food and beverage industry. Founded in 2013 by two former food industry executives, we combine the first-hand knowledge of highly experienced industry executives with strategy consultants, to deliver a unique and unrivalled proposition to our clients.
Media Enquiries
For further information please contact Robert Lawson on robert@foodstrategy.co.uk