× Robert Lawson Joined Robert Lawson co-founded Food Strategy Associates in 2012
Expertise He is an expert in M&A, having led many transactions across the world. He also specialises in business strategy and plant-based foods.
Prior experience Robert was Strategy Director of United Biscuits, Kraft Foods International and Premier Foods. In addition, he was Managing Director of Quorn and led the integration of RHM and Premier Foods – the largest industrial restructuring in the food industry in the UK. He began his career in management consulting working for Arthur D Little.
Education Robert has an MBA from INSEAD and graduated from Oxford University.
× Will Carter Joined Will Carter co-founded Food Strategy Associates in 2012
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× Ian Coulter Joined Ian Coulter joined Food Strategy Associates in 2014
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× Ian Weston Joined Ian Weston joined Food Strategy Associates in 2016
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× Stuart Wilson Joined Stuart Wilson joined Food Strategy Associates as an Associate Partner in 2016 and became a Partner in 2018.
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× Nigel Devine Joined Nigel Devine joined Food Strategy Associates as an Associate in 2014 and became a Partner in 2019.
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Education Nigel has a diploma in Management Studies
× Steve Gladwell Joined Steve Gladwell joined Food Strategy Associates in 2017
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× Richard Wyborn Joined
Richard Wyborn joined Food Strategy Associates in 2020
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Richard has an MBA from INSEAD and a degree in Management Sciences
× Annabella Scannone Joined Annabella joined FSA in 2021.
Expertise Annabella is experienced in confectionery, seafood, as well as logistics, retail, and business services and has completed numerous VDD, growth strategy, product portfolio restructuring, and supply chain optimisation projects.
Prior experience Prior to joining Food Strategy Associates, Annabella worked for LEK Consulting, VIP Capital (Investment Banking), and Adv+ Management Consulting.
Education Annabella holds an MBA from INSEAD and a BSc in Chemical Engineering from Simon Bolivar University.
× Daniel Winder Joined Daniel Winder joined Food Strategy Associates in 2018
Expertise Daniel has strong experience in Market Analysis and eCommerce
Prior experience Prior to joining Food Strategy Associates, Daniel gained experience in the airline industry as a Data Analyst in Revenue Management with a focus on pricing and promotion optimisation.
Education Daniel graduated with Distinction from the University of Leeds with an MSc in Consumer Analytics and Marketing Strategy after being awarded a scholarship. He also holds a First Class BA (Hons) from the University of Liverpool.
× Sophie Young Joined Sophie Young joined Food Strategy Associates in 2019
Expertise Sophie has extensive experience in food due diligence and strategy projects in UK and European markets, with strengths in Plant-based Foods and supply chain analysis.
Prior experience Prior to joining Food Strategy Associates, Sophie worked at The Sports Consultancy as an Analyst with a focus on feasibility studies and business planning for major events and venues.
Education Sophie graduated from the University of Exeter with a BSc in Economics with Geography
× Jay Mehta Joined Jay Mehta joined Food Strategy Associates in 2021
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× James Milner Joined James Milner joined Food Strategy Associates in 2020
Expertise James has strong experience in Data Science
Prior experience Prior to joining Food Strategy Associates, James worked at James Cook University and the Department of Agriculture and Water Resources as a data scientist with a focus on climate modelling. He has also gained experience in marketing and communications.
Education James graduated with First Class Honours from James Cook University (Australia) with a BSc (Hons) in Environmental Science.
× Harry Turner Joined Harry Turner joined Food Strategy Associates in 2020
Expertise Harry has strong experience in data analysis and market insight
Prior experience Prior to joining Food Strategy Associates, Harry gained experience in the insurance industry as a Market Insight & Strategy Analyst, focused on increasing profitability across multiple business lines
Education Harry holds a First Class BSc (Hons) in Economics from the University of Bath
× Allan Slimming Joined Allan Slimming joined Food Strategy Associates in 2014, advising on North American market entry strategy and due diligence of North American subsidiaries.
Expertise He is a specialist in launching new brands in North America with expertise in sales and marketing and early stage distribution
Prior experience
Allan began his career in Sales and Marketing for United Biscuits and subsequently worked for a number of confectionery businesses leading the development of their North American operations from early stage, including Chupa Chups, Divine Chocolate and Burtons Biscuits
Education Allan holds a BA in Economics from the University of Reading
× Peter Jung Joined Peter Jung joined Food Strategy Associates in 2015, advising on market issues in Europe
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× Malcolm Wilkes Joined Malcolm Wilkes joined Food Strategy Associates in 2016, advising on all things technical
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× Gary Williams Joined Gary Williams joined Food Strategy Associates in 2015, advising on procurement.
Expertise He is a procurement expert.
Prior experience Gary was formerly Procurement Director at Burtons Biscuits and prior to that at McVitie’s and KP Snacks.
Education Gary holds a BSc in Physics from the University of Leeds
× Andy Weston-Webb Joined Andy Weston-Webb joined Food Strategy Associates in 2016.
Expertise He is a an expert in frozen food and confectionery categories.
Prior experience Andy was previously Chief Commercial Officer of Nomad Foods (Birdseye Iglo) and has held a variety of senior positions at Mars including President of Chocolate in Western Europe, President of Australia and New Zealand, and European VP of Food. Prior to working at Mars he held senior marketing positions at United Biscuits and Colgate Palmolive.
Education Andy holds a BA from the University of Huddersfield
× Ivan Castelli Joined Ivan Castelli joined Food Strategy Associates in 2016
Expertise Ivan is our expert packaging researcher. He has completed store audits in many European countries and North America. Ivan is a specialist in recognising and recording many types of food packaging including rigid trays and films and is able to distinguish different materials and processing method, across a wide range of food types.
Prior experience In his early career, Ivan was an environmental consultant and general manager of his family’s luxury retail business.
Education Ivan has a management masters in Food and Beverages from Bocconi University. He has a BSc from Bologna and an MSc from Siena. Ivan is fluent in Italian and English.
