Joined
Olly Douetil joined Food Strategy Associates in 2025.
Prior experience
Prior to joining Food Strategy Associates, Olly spent four years at Monitor Deloitte, where he advised FTSE 100 organisations – including Unilever, Diageo, and British American Tobacco – on driving growth and unlocking value. His expertise spans commercial due diligence, growth strategy, and go-to-market planning and has supported a diverse range of clients across categories such as alcoholic beverages, functional drinks, and cultivated meat.
FSA experience
Olly has worked on multiple commercial due diligence projects, covering both buy-side and sell-side. This has included a buy-side commercial due diligence on a UK bone broth business requiring detailed market analysis of a nascent category, and a buy-side commercial due diligence on European coffee and spice business, deep-diving into their coffee buying capability.
Education
Olly graduated from Newcastle University with BA, Combined Honours in Geography and Business with Industrial Placement.